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Teaming up with the German sportswear brand to create a shoe and recruit a signature athlete as well.
Presented by
Michelob ULTRA
The sportswear, fashion and lifestyle brands that helped shape the tournament for new and seasoned fans.
The 25-year-old sneaker returns in two muted finishes, with signature color-blocking, spiked soles and strap closures.
It is set to be accompanied by the debut of the adidas D.O.N. Issue #6, Jordan Luka 3 and more this week.
A compilation of what kicks the Hypebeast team has been rocking this year.
Featuring sacai x Nike, Junya Watanabe x Oakley, AWGE x PUMA and more.
Presented by
PUMA
Seeing the city’s creative community come together to celebrate the Alexander Calder drop.
Joining the ranks of Rihanna, A$AP Rocky, Dua Lipa and Skepta as the brand’s new ambassador.
Featuring David Beckham’s iconic numbered jersey from the 1998 FIFA World Cup.
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