Hypebeast Ltd. (0150.HK) reports 2024 year-end financial results

Hypebeast Limited (Stock Code: 0150.HK), the global leading platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce, announced its annual results for the year ended 31 March 2024 (“FY2024”). The Group recorded revenue of HK$895.7 million, gross profit of HK$413.5 million and net profit of HK$22.3 million for FY2024.

Operational Efficiency
We prioritize operational efficiency and cost management to ensure sustainable growth across all of our divisions. By optimizing our internal processes and carefully managing expenses, we aim to maximize profitability, unlock resources for strategic reinvestment and position Hypebeast for long-term growth.

Year of Efficiency
The Group has implemented significant measures this year across the entire business to promote efficiency and stabilize profits. The objective is to improve our financial performance in challenging environments so the business can execute its long-term vision and to re-allocate its resources to the right place to produce results.

Focus on Engagement and Community
At the core of Hypebeast’s business is our vibrant, globally-engaged community of young, style-conscious and culturally aware readers and consumers. We are committed to nurturing these relationships and empowering our audience to become active participants across our platforms and points of engagement.

By placing our readership and consumer community at the heart of our strategy, we can deepen our understanding of their evolving needs and preferences, unlock new avenues for growth, and solidify Hypebeast’s position as a trusted, go-to destination for youth culture and style.

Strengthen the Hypebeast Ecosystem
Hypebeast’s business lies in a powerful, interconnected network that unites our core divisions of media, e-commerce and retail and agency services.

Our media platforms serve as the heart of the Hypebeast community, engaging our readers with captivating content that shapes trends and fuels cultural discourse. This, in turn, empowers our e-commerce and retail division to serve as a direct conduit to our engaged, style-conscious consumer base. Our agency business offers a unique opportunity to bridge the gap between our media influence and e-commerce and retail capabilities by tapping into the wealth of data, insights, and creative expertise.

We aim to upgrade our platform into a more cohesive and effective system to further benefit from this virtuous cycle of growth and influence, bridging the relationship between brands and our audience and driving customer acquisition and conversion.

For further details on the Annual Results performance, visit the Group’s corporate website to view the full results announcement.

For investor inquiries, please contact:
investors@hypebeast.com

For more information, please contact:
media@hypebeast.com